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Promoting Library Services
February 04, 2008 03:35 PM | MarketingMichael Scott, Assistant Director
I came across a recent posting on the Library Marketing - Thinking Outside the Book blog about Lafayette College Library's fun approach to marketing its personalized research assistance program. Interesting approach to marketing and good use of involving their intended audience in the process. Click here to read the posting and be sure to click on the link to view the postcards. My personal favorite is the postcard that uses the movie Jaws as its theme (love the guy in the upper left corner!)
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